A FAILED tourism initiative that received no bookings in two years is set to be extended across Spain.
Called Privilege Spain, the scheme launched in 2008 promoting Jerez, La Rioja and the Basque region, cost four million euros.
In its first six months the project – backed by companies TUI Espana, Sur Incentive, Surways and Turandalus – drew just two requests for information.
However, the Ministry of Tourism announced it will enlarge the dubious scheme to cover Catalonia, Castilla y Leon, Madrid, Valencia and Galicia.
Marina Osborne, of Surways Exclusive Trip, from Jerez, explained: “The idea is very interesting and for two years we have worked very hard in promoting the idea.
“However, the truth is that up to now there have been no bookings.”
The project website offers a range of holiday packages ranging from basic to luxury.
It was aimed at travellers in the UK, Germany, France and Italy and was designed to promote the participating areas as tourism leaders.