Duolingo rival and Barcelona-based startup secures big venture capital investment

Can this latest round of funding help ABA English earn a larger market-share?

LAST UPDATED: 10 Jun, 2016 @ 17:20
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ABA English CEO Javier Figarola
ABA English CEO Javier Figarola

LANGUAGE-LEARNING software company ABA English has raised €12 million in funding, led by Kennet Partners.

In a company press release, CEO and co-founder Javier Figarola said the funds will allow the company ‘to maintain its commitment to make learning English as accessible as possible’.

ABA English boasts over ten million students worldwide and claims that its approach to teaching English, largely videos depicting real-world scenarios, differentiates it from the rest of the language-learning market.

Duolingo’s gamification method of teaching has made it the industry’s premiere player, with over 120 million users globally. Whether or not this round of funding will help catapult ABA English over its competitor remains to be seen.

 





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