10 Nov, 2019 @ 10:00
1 min read

Tasteless McDonald’s promotion causes company to issue apology

McTasteless: The promotion made a pun on sensitive historic events

A TASTELESS McDonald’s promotion for Halloween ice cream in Portugal has caused the conglomerate to issue a grovelling apology. 

The company used the term ‘Sundae Bloody Sunday’ in their advertising campaign during the spooky season and it caused a huge uproar among the public who felt it was insensitive to the atrocities that occurred in Londonderry, Northern Ireland, in January 30, 1972, where 14 civilians were shot dead by British police.

“Please give some f**king history lessons to your marketing department,” said one angry customer. 

A McDonald’s spokeswoman said: “It was intended as a celebration of Halloween, not as an insensitive reference to any historical event.”

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