WHILE girls have long had their โBridget Jonesโ knickers to help them look their best, now boys have a male equivalent.
Clothing giant Marks & Spencer has a new range of body enhancing underwear to help men look their best.
There are two styles on offer, one which claims to lift the wearerโs bum by up to a fifth.
A second, the โfrontal enhancementโ pants, which use an โintegral shelfโ to give the wearer a โ38 per cent visual enhancement in sizeโ.
TV news anchor Jeremy Paxman is expected to be happy with the new pants.
In 2008 he criticised the store for saying that its pants โlacked adequate supportโ, causing something of a furore.
According to Dave Binns, head of M&S menโs underwear: โThese pants provide a real confidence boost for men.”
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These would go well with Paul Whitelock’s socks! lol.