VOGUE has named this hidden gem in northern Spain a must visit for 2025.
Iconic fashion magazine Vogue has praised a little-known Spanish region for its โrich, rugged soulโ.
Asturias, in northern Spain was chosen as travel expert Jenn Riceโs โmust visitโ for this year as a โwild, untamedโ alternative to the curated tourist destinations of Andalucia and Madrid.
โI fell in love with Asturias four years ago while judging the World Cheese Awards in Oviedoโฆ Several visits later, Asturias remains one of the most magical places Iโve ever experienced,โ she wrote.
โNestled between the Cantabrian Sea and the dramatic peaks of the Picos de Europa, this region offers an intoxicating blend of natural beauty, rich culture, and culinary delights that rival even its celebrated neighbor, the Basque Country.โ

Rice highlighted the stunning region for its โyear-round appealโ, with mild winters and โrefreshingly coolโ summers.
โThanks to this temperate climate, outdoor adventuresโfrom coastal hikes to mountain-top excursionsโare always on the menu,โ she said.
From coastal routes to the Camino de Santiago, thereโs options for everyone to โconnect with nature in every season.โ
But even though the region has fantastic nature, Asturiasโ cities also have a lot to offer.
Rice recommends the โmagicโ of Gijonโs beach fronts and Art Nouveau architecture, which can be explored on bikes, boats and surf boards.

Nestled in the region she also suggests exploring Spainโs โanswer to the Cinque Terreโ, Lastres for its โwinding streets and jaw-dropping views of the seaโ.

According to Rice, foodies should head to Oviedo, the recently crowned the Spanish Capital of Gastronomy (2024).
โWith six protected designations of origin for its cheeses, wines, and cider, Oviedo is already becoming a bucket-list destination for food lovers everywhere,โ she said.
The journalist recommends flying directly to the region or travelling on the new high-speed rail line connecting Madrid and Asturias.
โWhether you’re following in Jose Andres’ footsteps for culinary inspiration, chasing outdoor adventures, or seeking a place to slow down, Asturias is the next European destination you need to add to your list,โ she concluded.
Click here to read more Olive Press Travel News from The Olive Press.




