21 Jun, 2026 @ 11:16
3 mins read

Last laugh? Spain’s newspaper cartoons face an uncertain future in the digital age

WE are all reading (sadly for us!) fewer and fewer newspapers as the months go by.

Television was the first real blow to hit paper circulation, but the internet has had a much more drastic impact on the way we consume news.

YouTube, TikTok, endless apps and social media feed us with clickbait headlines around the clock.

‘Imitation,’ they say, ‘is the sincerest form of flattery’.

Have you noticed how the newspaper, once the media king, is now trying hard to resemble the podcast?

It’s too soon to say, but newspaper cartoons may be disappearing. It’s a format which doesn’t seem to suit online news.

But it would be a shame.

Cartoons have the ability to make us smile. More than that, they sum up the issues of the day neatly – and, to boot, they are often deliciously sarcastic.

Spain has a strong tradition of press cartoons. We thought we’d take 1 May – Labour Day, and quite a big deal for Spanish people – as a case study and examine a few of the cartoons appearing in the dailies.

1.  El Pais is Spain’s premier left-of-centre newspaper.

It’s a bit like The Guardian. It covers everything fairly, but it has the preoccupations which go with its political position.

Stories focus on the environment, women’s issues and trade unions.

READ MORE: ‘Clearly the coolest language in the world’: Britain’s The Guardian newspaper campaigns for children to learn Spanish instead of French in schools

In this cartoon, the natural landscape has been obliterated by housing projects.

The only variety amid the relentless blocks of flats is the occasional TV aerial or washing-line.

A child is saying, presumably to a grandparent: “So these trees you’re always talking about … do you plug them in, or do they run on batteries?”

2.  When these newspaper went to print, Spain was going through one of its regular scandals. Two men – Koldo Garcia and Jose Luis Abalos – were on trial for criminal corruption.

Abalos was a member of Pedro Sanchez’s cabinet, and Garcia was his advisor.

It was all rather embarrassing for the PSOE government, to have close associates accused of being ‘on the take’.

Garcia was asked if he’d handed €500 notes to Abalos. He said, “Yes, but they were chistorras.” Not a good answer.

READ MORE: BIG WIN: Olive Press awarded as Best English newspaper in Spain at key awards ceremony

Chistorras are thin sausages typical of Andorra cuisine. He was trying to say, ‘they were nothing’. But “chorizo” (blood sausage) is also a slang word for a bent politician.

The cartoon from El Mundo shows Abalos yelling “Charge!”

He is relying on Aldama, the businessman who allegedly bribed him, to carry him into battle.

The implication is, the PSOE’s bluster rests on politicians and ‘friends’ who are all corrupt (notice Aldama’s chistorra necktie!)

3. The media of the Western world is obsessed with the threat posed to our future employment prospects by AI (in Spanish, ‘IA’).

The cartoon in the Diario de Sevilla shows a robot, begging in the street.

His sign says: “A bit of help, please – I’m on the dole”.

READ MORE: Spain launches crackdown on fake news: Newspapers must register their owners and investors

The displaced human beggar says, “That’s the problem with AI – it’ll end up replacing us all!”

The joke has, of course, a Labour Day theme.

4. More west Andalucia humour in 20 Minutos. “It’s falser than a Sevilla coin,” says the young man.

Centuries ago, the Madrid government was driven crazy by regions, particularly Sevilla, issuing their own currency.

READ MORE: Journalist, 91, who made affair claims against Queen Letizia is sacked by leading newspaper in Spain

The standard of workmanship was often questionable, and counterfeit money was a serious problem.

5. The boy in the Villanueva cartoon is a little confused.

He knows that the football season is now reaching its climax, and he’s vaguely aware that 1 May has something to do with workers’ street marches.

READ MORE: Must-visit: These 5 ‘low-cost’ escapes all within an hour from Madrid – according to a leading Spanish newspaper

He is asking his father: “If the trade unions win, will they play Real Madrid next?”

Dad, clearly not enthusiastic about mass demonstrations, answers: “I hope not!”

6.  Finally, back to the corruption case.

Abalos and Garcia were cross-examined that week. The Court is depicted as a swimming-pool, and they are both plunging in gracefully.

READ MORE: MULLINS IT OVER: Who’d have thought? From leaving school at 15 to award-winning columnist on an award winning newspaper!

The clear (but not quite libellous) implication is that they will put on a show, like Olympic divers trying to impress the judges.

Click here to read more Spain News from The Olive Press.

Michael Coy has been spending time in Andalucia since 1986, and has been settled here permanently for 25 years.  In London he worked as a barrister, and in his hometown of Ronda he has done a variety of jobs, including journalism and language teaching. In 2022 he published a book, The Luckless Girl.

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