Jonathan and Giles in the 1990s
Jonathan and Giles in the 1990s

WHEN Jonathan Buzzard walked into Sierra Nevada’s seminal Crescendo bar in the early 1990s, Giles Birch knew he’d found his man.

With a long flashers mac, ‘big hair’ and a friendly, outgoing persona, he knew he would make the perfect transport rep.

In his first season working as a coordinator for the big travel companies, including First Choice and Thompsons, he needed someone with a bit of knowledge and experience to help him out.

“I had no idea what was going on but had been told that Crescendo was the place to find the Brits and the reps-in-the know,” he recalls.

“Next thing in walks Jonathan with just the right attitude and he was soon helping me deal with the three to four flights we regularly dealt with on a Sunday.”

The pair are still working together some two decades later, collectively running the extremely successful British Ski Center from their base near the resort.

Great mates, they both now teach, as well as sort out holidays for hundreds of clients each year.

“Of course things are completely different to back then,” explains Jonathan, who lived in Marbella in the golden years before it was ruined by corrupt leader Jesus Gil.

“We used to bring in thousands of foreigners every week, but after a couple of dry years in the 1980s the resort’s reputation suffered badly and things all began to change.

“Luckily the snow came back, albeit not yet this year, but these days it is all independent travelers and the agencies have all but disappeared.”

Of course there have been some bad years such as 1995 when Jonathan recalls cycling up Borreguiles run on a mountain bike in shorts on Christmas Day.

“But generally it is as good as most other international resort and the range of skiing and schools is hard to beat,” explains Giles, who is now in his benchmark 20th season in Granada.

Since arriving he has married (a Portuguese girl), had a family and taught literally thousands of clients.

So what makes the Sierra Nevada so special, according to him?

“It is the length of the season. We start in late November and stay open until early May while other resorts don’t open until mid December and end their season in March.”

This is partly due to the resort’s altitude and the quality of the snow which is constantly worked on during the night.

“That’s why you’ll never see slush even in the latter part of the season.” he adds.

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