29 Jun, 2016 @ 13:54
1 min read

Ferran Adria feeds opera legend while his brain is scanned in unique experiment

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adriaIN a unique experiment, operatic singing legend Juan Diego Florez had his brain scanned as he was fed food created by culinary masterchef Ferran Adria.

The scientific endeavour took place in the BulliLab of Barcelona, ??where Adrià has his headquarters.

The experiment saw the pair adorn specialist headgear that can measure the brain’s neurological reactions to emotions felt.

Florez tried seven of Adria’s creations while Ferran listened to the tenor interpret six songs.

Florez was told to close his eyes and relax as the mechanisms surrounding his head scanned his brain’s responses and a polygraph measured his galvanic skin reaction.

He was fed the ‘miniairbag’ ham bull, Neguiri with lime sauce, razor clams with Umeboshi sauce, pink grapefruit with ginger and oysters with gazpacho sauce and kumquat.

Ferran was wired up while listening to Juan play emotive songs like the Italian classic O Sole Mio.

“It’s as special as when Miguel Barcelo began painting at elBulli or when Robert De Niro came,” he said.

“We are fortunate to live such incredible experiences.”

The experiment was conducted by Telefonica, the telecommunications giant the pair are both ambassadors for.

Laurence Dollimore

Laurence Dollimore is a Spanish-speaking, NCTJ-trained journalist with almost a decade’s worth of experience.
The London native has a BA in International Relations from the University of Leeds and and an MA in the same subject from Queen Mary University London.
He earned his gold star diploma in multimedia journalism at the prestigious News Associates in London in 2016, before immediately joining the Olive Press at their offices on the Costa del Sol.
After a five-year stint, Laurence returned to the UK to work as a senior reporter at the Mail Online, where he remained for two years before coming back to the Olive Press as Digital Editor in 2023.
He continues to work for the biggest newspapers in the UK, who hire him to investigate and report on stories in Spain.
These include the Daily Mail, Telegraph, Mail Online, Mail on Sunday and The Sun and Sun Online.
He has broken world exclusives on everything from the Madeleine McCann case to the anti-tourism movement in Tenerife.

GOT A STORY? Contact newsdesk@theolivepress.es or call +34 951 273 575 Twitter: @olivepress

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