5 Nov, 2016 @ 11:27
1 min read

Italy demands that Spanish restaurant chain change ‘offensive and inappropriate’ name

la mafia se sienta a

la-mafia-se-sienta-aITALY is demanding that Spanish restaurant chain La Mafia change its name.

Following protests on the streets, the country lodged a successful formal complaint with the Office for Harmonisation in the European Internal Market (OHIM), claiming the title is ‘offensive and inappropriate’.

OHIM has ruled in favour of Italy, forbidding the franchise to use the ‘La Mafia’ name outside of Spain.

The company has appealed to the OHIM’s board of appeal, and says it is willing to take the case all the way to the European Court of Justice.

The chain, which has 41 locations across Spain, defended their use of the name, saying it is a nod to the film franchise The Godfather.

“In no way is it intended to promote or justify criminal or violent organisations,” it said.

Awaiting the appeal’s outcome, the president of the Anti-Mafia Commission in Italy, Rosy Bindi, celebrated the European decision, saying it is important not to allow ‘normalisation of the term’. He said that its use affects the international prestige of Italian gastronomy.

“Italian food, which is excellent, can not be related to the mark of the mafia. We must end it,” he said.

Coldiretti, an association of Italian agricultural producers, has spent years fighting against the use of the word “mafia” in local products in a bid to ditch the stereotype that has plagued the country for years.

Laurence Dollimore

Laurence Dollimore is a Spanish-speaking, NCTJ-trained journalist with almost a decade’s worth of experience.
The London native has a BA in International Relations from the University of Leeds and and an MA in the same subject from Queen Mary University London.
He earned his gold star diploma in multimedia journalism at the prestigious News Associates in London in 2016, before immediately joining the Olive Press at their offices on the Costa del Sol.
After a five-year stint, Laurence returned to the UK to work as a senior reporter at the Mail Online, where he remained for two years before coming back to the Olive Press as Digital Editor in 2023.
He continues to work for the biggest newspapers in the UK, who hire him to investigate and report on stories in Spain.
These include the Daily Mail, Telegraph, Mail Online, Mail on Sunday and The Sun and Sun Online.
He has broken world exclusives on everything from the Madeleine McCann case to the anti-tourism movement in Tenerife.

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12 Comments

  1. Let’s ignore the first stupid comment.

    If the Italians feel so strongly why don’t they round up all the Mafia/Cosa Nostra/Camorra and all those judges/police etc. who take kickbacks and the Catholic priests that give them a Christian burial and exterminate them root and branch. Then and only then will they have a reasonable argument to put forward, otherwise the Spanish company should give them the finger for hypocracy.

    • Yes, let’s ignore anything that contains the least amount of humour and instead demand the impossible while wearing a long face. Fond of “extermination” aren’t you Stuart? It appears to be your solution (final?) to anything you don’t like.

  2. So Aunt Sally supports the various mafias, no surprise there. Factually, in Italy they have a huge problem as not only the judiciary are in their pocket but also they can tap into the vast sums that the Vatican controls.

    Aunt Sally should go and have a word with those families who have had loved ones executed by the Camorra or Cosa Nostra but I fear he’s rooted to his armchair. I well remember meeting a young Italian who had his honest policeman father and mother gunned down – yes I am in favour of exterminating vermin like the mafias.

  3. If it’s so easy Anselmo, why isn’t it done? Because it’s impossible, that’s why. There are those who can believe six impossible things before breakfast and not just The Queen in “The Looking Glass”.
    Why, there are even those who believe global birth control can be achieved.

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